Unleash the Publishing
Power of RSS

Highlights of RSS Publishing at Royal Responder, Inc.:

1. It's 100% opt-in, meaning subscribers only receive the content they want and they can easily remove any feed when they don't want it anymore. This control will make more subscribers willing to check out your RSS messages.
2. No email is sent to subscribers.
3. Instant delivery of messages and broadcasts!
4. 100% Spam proof ... there are ZERO spam filters blocking RSS messages because RSS is a completely different system.
5. No viruses, no trojans, no dangerous content.

Subscriber to our RSS feed:

 

What is RSS?

RSS is a content delivery channel that allows you to easily deliver internet content to your target audiences, while eliminating a large part of the challanges of other delivery channels, such as e-mail. In short, RSS gets your content delivered.

RSS enables internet content publishers to easily deliver their specific content to end-users / subscribers.

In a way, this can be best compared to e-mail content alert services, which send you an e-mail message every time content you are interested in is published on a specific web site, letting you know that a new article you are interested in is available on the Web.

RSS has been around for a few years now, but due to the growing problems of e-mail content delivery, and because it provides many other business advantages, it is quickly gaining momentum as the primary content delivery channel for most Fortune 500 Company's

According to the Jupiter RSS consumption March 2005 research report, RSS is already being used by 12% of the American online population and is quickly growing.

And just recently, Microsoft announced their full support for RSS in the next version of their Internet Explorer, as well as in the next version of their Windows operating system. Both of these will make sure that RSS becomes as widely adopted as e-mail.

Even though many publishers have already started publishing and marketing with RSS intensively, the market is still not crowded ... but it is growing increasingly so every day.

This is the best time ever to start publishing your own content in RSS.

What the User Needs?

But in order to view your RSS content, the end-user needs to either download a special program, called an RSS Reader, or use a web-based RSS Reader through one of the web sites already providing this service free of charge.

An RSS Reader is a special computer application that allows us to "subscribe" to RSS feeds to display their latest content.

After installing an RSS Reader or registering at a web-based RSS Reader web service, the user needs to proactively add the link to your RSS feed in to his Reader to view your content.

Every time you update your RSS feed (add new content items to the RSS file), the user is notified by that through his RSS Reader, making the content immediately available to them, without it having to face any SPAM filters and other barricades on the way.

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YES - RSS is Exciting

Before you read any further, please signup for our RSS education series. This is truly the best way to demonstrate how our RSS autoresponder works.

If you already have an RSS reader, please select 'RSS ONLY' below.
If you do not have an RSS Reader, please get one now, or select 'Email info' below.

E-Mail	If you select RSS, we will not send you email! Messages delivered by RSS only!
First Name
RSS ONLY: | Email Info:

Your UNIQUE RSS feed address will be generated after you Subscribe!

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Successful Marketing With RSS

To successfully start marketing and publishing with RSS, you need the appropriate expertise. Fortunately, Royal Responder, Inc. has the expertise and the systems in place to allow you to publish you e-zine/newsletter with RSS right now.

You do not need to know any speacial programming. You produce your e-zine / newsletter like usual and then send it like a normal broadcast with your Royal Responder account. We take the broadcast content and make it accessible to your RSS feed subscribers. The best part is this ... all other RSS publishers send generic broadcasts, no personalization at all. The Royal Responder RSS autoresponder has over 35 personalization variables, just like our regular email autoresponder. Plus we can track Open Rates in both TEXT and HTML messages. Very Powerful!

Here’s a quick overview of what our RSS autoresponder can do for your internet business.

• 100% Deliverability of Your Content / Messages
  AOL blocks about 75% of the 2 billion e-mail messages they receive daily, and on the average, over 64.7% of all the business e-mail you send is not even opened, let alone read. These two facts are destroying your internet business. But fortunately, RSS has a solution. It gets your content delivered directly in front of your subscribers, prospects and customers, whenever you want and how often you want. In essence, it means that 100% of your marketing messages are delivered to your RSS subscribers, and that’s 100% of possibilities to make the sale and improve the relationship.

• Provide an Index of Past Broadcast Messages
  Your new RSS subscribers will have access to all of your past broadcast messages. Imagine a new subscriber having access to ALL of your broadcast messages, even the ones you did months before they subscribed.

• Personalize Each RSS Message - Just like Email
  The RSS autoresponder at Royal Responder, Inc. is like no other system operating today. We have built the most sophisticated RSS autoresponder possible. You write your messages and broadcasts just like you usually do . . . using the personalization merge variables ( like ~~NAME~~ ) . . . and we deliver the message to your subscribers RSS reader personalized and unique. Your subscribers will be amazed to see their name in the RSS feed because RSS feeds are typically generic. Well, not at Royal Responder. We know the value of personalizing messages to increase response rates, sales, and conversions, so we built the RSS system to function like our email autoresponder!

• RSS Tracking and Statistics
  RSS gives us many more tracking options that regular email can not. First ... tracking open rates in email is virtually impossible today because most email software block images by default making the reader click an »Allow Images« link to see the images ... most do not resulting in ZERO tracking. Second ... tracking open rates in email can only be done on messages sent in HTML format. TEXT emails have zero open rate tracking ability. Well ... here is the exciting power of RSS. We can track open rates for HTML and TEXT emails, automatically. In addition, we are currently developing additional RSS tracking systems to look at patterns of subscriber activity so we can better assist you in generating sales and conversions.

Start using RSS to deliver your marketing message, or newsletters, to your subscribers today. All paid accounts at Royal Responder, Inc. have RSS capabilities.

Given that all of the fortune 500 company's are now extensively using RSS to distribute information, it would be a proactive move on your part to start using RSS feeds NOW! If the BILLION dollar company's are using RSS, imagine what it will do for your business image when you start using RSS as well.

Order your PRO account today!